Established in February 2011, wuhu fanchen e-commerce co., LTD. Is a business enterprise invested by wuhu municipal government. Its registered capital is RMB 6.695 million, and its registered trademark is "fanchen youpin".

Fanchen youpin is a large-scale comprehensive e-commerce enterprise integrating Internet sales, brand operation, customer management, warehousing and logistics, and IT research and development. Operating household appliances, household appliances, intelligent health products, and gradually develop new categories, China's larger home appliances e-commerce operators. It has maintained strategic cooperation with more than 10 well-known domestic and foreign brands such as feike, supor, taichang, galanz, joyoung, philips,  Haier and WMF. And achieve one-stop online sales, covering Tmall, jd.com, suning, Vipshop, amazon and other mainstream e-commerce platforms. Through distribution logistics services of self-owned warehouses, cainiao warehouses, jingdong warehouses, suning warehouses and overseas warehouses, more than 90% of the regional express delivery can be delivered the next day, providing users with the ultimate shopping experience.

By virtue of its leading international vision and mature e-commerce operation ability, vansen started its global business in 2017, setting up independent companies in New Zealand, the United States and the United Kingdom, and fully launching vansen's overseas business.